SmartPrep
We built an educational platform for a large Linkedin influencer. Learners use a gamified interface to solve realistic puzzles and prepare for their GMAT exam.
What we worked on
UX/UI Design Application development Analytics integration Custom algorithm to personalize learning experience
Year completed
2024
Background
MimPrep is an agency that helps students secure a master's degree in business schools. They have a large social media presence (100k+ followers) and were looking to further monetise their audience in a scalable manner.
Challenges
The main difficulty of this project is that every learner starts at a different level and there is no one-size-fits-all approach that is effective. Therefore, we developed a custom machine learning algorithm that analyzes the skills of every student and personalizes their learning path.
Outcome
We delivered a working platform in 2 months and continued to pivot until MimPrep achieved full product-market fit. MimPrep have increased their profits and now have a much more scalable business model as the result of launching this platform.
